What is an artist’s most valuable asset? Easy: personality. But what about the digital artists that mask themselves with pseudonyms? Is this a new reality? Is it a trend or is it just another marketing feature? Let’s dive into the art world and how anonymity is perceived there. This episode features Nico Epstein, an art historian and director of artvisor.com, an innovative art advisory firm and online platform. He would guide us through artists who became anonymous involuntarily and those who tried to build their brand around the air of secrecy. Nico would also share his views on pros and cons of anonymity and on how ecommerce and digital marketing change the art landscape. And of course we discuss NFTs in this episode… If you want to dive even deeper into the world of anonymity & data privacy, add “Who is That?” to your favorites. More episodes are already on their way! 😌 This show is created by Storm, a podcast production studio, and Anon, creative anonymous conscious social network. Check it out at https://anonym.network and download the app to explore the bright side of anonymity.